For this multi-film campaign, we provided music for eight TV spots introduce eight protagonists. Each one is presented with an exciting opportunity, only to be faced with the unenviable task of having to abruptly sell their houses. The joy of the moment melts away, all that’s left is panic and stress. We needed the score to convey these emotional backflips, while also able to be repurposed across all TV and radio spots. Presented here is an alternate composition specifically created for the campaign’s central Anthem cut.
Agency: Venables, Bell & Partners
CD: Matt Keats
Producer: Ben Evangelista
Director: Saman Kesh
Production Company: Golden
Music: Stare Crazy
Sound+Mix: One Union